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RESUME
EXPERIENCE
BLISS SKINCARE
Feb 2019 - Apr 2020
Head of Paid Media
ELA Advertisting
Nov 2018 - Feb 2019
Account Supervisor
Purple Rock Scissors
Jan 2013 - Jul 2014
Social Media Strategist
The Goss Agency
May 2012 - Mar 2013
Social Media & Digital Marketing Consultant
Izea
Oct 2011 - Mar 2012
Social Media & Influencer Intern
Clients
Education
Bachelors of Arts in Advertising / Public Relations
University of Central Florida
Graduated 2013
Dean's List 2012 & 2013
Skills
Strategy
Integrated Marketing
Strategy Development
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Performance Marketing
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E-commerce & Drive-To-Store Campaign Planning
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Consumer Journey Mapping
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media
Digital & Traditional Media Planning & Buying
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Paid Social
Programmatic Display
SEM
Affiliate
OTT
Audio & Podcasts
and more...
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creative
Audience Research & Insights
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Campaign Ideation
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Creative Briefing
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Video Production ​
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Project Management​
Analytics
​Analytics & Data Mining
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Measurement Plan Development (e-com and offline sales)
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Creative Insights & Optimizations
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Report Building & Presenting
over 10 years of digital marketing campaigns
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